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WHY DOES
VARUNA NEED SPONSORSHIP?
Writing is a long and
personal journey. Unlike many arts disciplines the final output or production
of the work may take years of continuous review and revision.
For 15 years The Eleanor
Dark Foundation at Varuna has provided a unique environment in which Australian
writers from all genres and disciplines can meet as a community of writers,
retreat to work, and gain support from peer artists.
Varuna's funding from
the NSW Ministry for the Arts and the Australia Council for the Arts comprises
less than 50% of the income we need to provide services to writers and maintain
Varuna as a viable entity.
Our income is supplemented
by contributions from our Alumni and Community Associations, and from the
writers attending Varuna on retreats and programs.
We are very grateful
for this support but in order to maintain and extend our programs we need
to seek additional funds and seek sponsorship for specific elements of our
program.
WHAT IS
SPONSORSHIP?
A sponsorship as defined by ICAC is a contribution in money or kind,
generally by the corporate and government sector or private individuals, in
support of an individual related activity, in return for agreed benefit(s).
It is an agreement between
Varuna and another organisation in which the sponsor publicly endorses an
activity and ties its reputation with Varuna.
SPONSORSHIP
PRINCIPALS
ALIGNMENT WITH VARUNA'S
VALUES
- Varuna is located
in a UNESCO designated World Heritage Area. The Dark family has long been
associated with protection of the environment. Any organisation that is
or perceived by the Varuna Board to be associated with negative impact on
the environment is not acceptable for sponsorship.
- Sponsoring organizations
must have no expectations of having any impact on any values, policies,
goals, objectives, services or operations of Varuna.
- The Board reserves
the right to refuse any sponsorship opportunity deemed to be inappropriate
to the mission, goals and best interests of Varuna.
- The Board reserves
the right to terminate existing agreements should conditions arise during
the life of the agreement that no longer support the interests of Varuna
or conflict with the Sponsorship Policy.
- Sponsorships do not
automatically imply exclusive endorsement by Varuna.
- Any use of the name
and/or logo of Varuna must be approved by the Board. Varuna should be consulted
whenever and wherever sponsors, for both internal and external communications,
use its name. Approval must be sought for any copy produced which refers
to Varuna
MUTUAL BENEFIT
- Varuna recognises
that successful partnerships depend on both parties gaining something. Each
should make efforts to understand the internal culture of and external pressures
on the other.
- The broad benefits
which each expects to gain should be openly set out during initial discussions.
INTEGRITY AND OPENNESS
- Sponsorship is considered
a business arrangement; therefore all aspects must be clear and explicit
to all parties involved.
- All agreements are
exchanged in writing and sponsors are required to endorse and abide by Varuna's
sponsorship policy.
- All sponsorship agreements
shall be evaluated and approved by Varuna's Board or designated Board representative.
- There will be an annual
review
- Board Members or employees
of Varuna will receive no personal benefit from a sponsor/sponsorship.
RECOGNITION
Varuna supports a formal
Recognition Program for sponsors to acknowledge their contributions. Form
and content of such recognition will be approved by the Board, based on recommendations
from the Management Team, and specified in the sponsorship agreement.
SPONSORSHIP AGREEMENT
All sponsorship proposals
and agreements are to be appropriately documented outlining terms and conditions,
and expectations of both parties of the sponsorship.
It should include but
not be limited to:
- Objectives of the
sponsorship
- Conditions of the
sponsorship
- Period of the sponsorship
- Recognition to be
provided by Varuna
- Evaluation strategy
Sponsors may provide
their sponsorship agreement OR a standard agreement for sponsorship will be
provided to sponsors by Varuna.
The Board and sponsor
representative will approve any modifications by the sponsor
If you are considering
becoming a sponsor please contact:
Madeleine Dignam
Executive Director
02 4782 5674
madeleine@varuna.com.au
CONTACTING
THE WRITERS HOUSE
- 141 Cascade St, Katoomba,
NSW 2780, Australia
- Telephone: (02) 4782
5674 - International callers: +61 2 47 82 5674
- Fax: (02) 4782 6220
- International faxes: +61 2 47 82 6220
Email:
varuna@varuna.com.au - click here
to email Varuna
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Varuna
Writers' Retreat and Literary Centre is located in the heart of the Blue Mountains
and is owned and managed by the Eleanor Dark Foundation Ltd. ABN: 12 003 806
371. This site is copyright Eleanor Dark Foundation Ltd.
Site
most recently updated March 29, 2006. It is an ongoing work, updated several times a year.
Acknowledgements:
Site by
Anderson Web Design
Woodcuts by Irene Coates
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